Google reviews are definitely the most essential part of the consumer decision-making process. Whether you’re looking to buy a new car, research the best plumber, or any product, these reviews can make or break a business. 

Nowadays, it has become an assertive tool for businesses to gain credibility and power to attract new buyers. With over 3.5 billion Google searches daily, a powerful online presence is vital. 

But how exactly do you write a Google review for a business? What should you include in your review? Why are they so important for business? Google reviews appear on Google My Business Listing and are user-generated ratings and comments of a specific business. 

These reviews provide valuable information and feedback from actual customers that can help others make their own decisions as to whether or not to take services from that business. 

Why Do Google Reviews Matter a Lot for Any Business?

Google reviews are crucial in determining a business’s online reputation repair. When Google reviews searches by name of brand or business, they first check the start rating and the number of reviews of that business. 

This initial impression heavily influences their decision whether or not to buy or visit that business. Moreover, Google reviews are also very important from an SEO perspective. The more positive reviews a business has, the higher the rating or rank it will have on Google search results. 

It means that having a good positive review can increase a business’s visibility online and attract potential customers more. 

Things You Must Know Before Writing a Google Review

When you move to leave a Google review for any business or company, here are the things you must add to it. 

• Make sure to be honest. People can easily spot fake reviews that can negatively impact the business’s reputation. 
• Add a detailed review, as it helps others understand your experience with the business better. 
• While expressing your opinion, ensure that you use appropriate, polite, respectful, and professional language. 
• Your review must be based on personal experience; it shouldn’t be based on external factors like past experience and biases with business. 
• When you’re reviewing a product or service, make sure to add features that stand out to you. 
• A well-rounded review is when it has both positive and negative reviews of that product or service. 
• Ensure that you’re using appropriate formatting by breaking up your reviews into paragraphs for easy readability. 

How to Write an Effective Google Review? 

Writing a review for Google can be a beneficial way to share your experience and opinion with others. Here’s how you can write through different resources:

Writing a Google Review Via Desktop & Mobile

• If you want to write a review on Google, then having a Google account is necessary. 
• After logging in, visit Google and search for the business or location where you want to give your thoughts.
• Below the brand name and other information concerning the business or place, there should be an option labeled “Write a Review.” Click on it and start composing your review.
• Give a star rating (from 1 to 5) that speaks of what happened when you were at this business premises or place. Other users will see this, so rate it truthfully as a verified review.
• In the text space, explain what was good about it and point out any negative issues in your mind while highlighting specific characteristics that made it either good or bad. It’s one of the good review examples.
• Also, pictures can be included, which can help others who read Google reviews. With these reports, they will have more clarity regarding them.
• Before submitting your report, make sure to preview it first for final touches so as not to miss anything. After that, click on the submit button.

Writing a Google Review Via Google Map

• Login to your Google account and then Google Maps my reviews. 
• Search for the business or location you want to give a review. 
• Once the business’s location opens, scroll down the page until you see the “write a review” option. 
• Click on the review option. 
• Rate the business from 1 to 5 review stars. 1 means lowest and 5 means highest. 
• Write your review in the text field provided. Be honest and specific about your experience with the business.
• You can also add media (photos and videos) by clicking on the camera button. 
• Proofread your review and ensure that it follows Google policy.
• After that, click on the “post” button to publish it. 

Writing a Google Review Without a Gmail Account

• On a guest mode Google Chrome, search for Google Maps or directly search a website name you want to give a review. 
• After opening a specific website section on Google Maps or simply on Google, scroll down the page until you find the label “write a review.” 
• Click on the reviewing label. A sign-in prompt will appear; click on sign-in as a guest. 
• Now enter your name and click on the continue button. 
• Then write your desired review while being honest and give a star rating. 
• Preview your review for any grammatical errors. If it’s okay, click on the submit button to publish it. 

Writing a Review With a Google Review Link

Sometimes, users can’t find your website and face difficulties while giving their reviews. For those users, it’s best to send them your website review link and ask them personally, either via SMS or WhatsApp, to give your review. Here’s how you can get a Google review link:

• Login to your Google business profile. 
• Click on the “send to phone” button. 
• Mail will be sent to your device. 
• Simply copy that link and send it personally to other users on Whatsapp or simply SMS and ask them to give your review. 
• After their review, share them a thanks message individually. 

How Does Google Review Help Businesses to Grow?

Google reviews have a huge impact on business success and growth. Here’s how it benefits your company:

• It builds trust and credibility with your potential customers
• It helps boost your local SEO and online visibility
• It provides valuable feedback that genuinely helps your business to increase your business sales while enlisting specific improvements.
• Increase brand awareness and exposure of your business. 
• It influences your purchasing decision and attracts more potential buyers. 
• It boosts search engine ranking and monitors reputation.
• It permits direct communication with your customers while answering their queries on time. 

Additional Tips for Writing a Best Google Review

• Include relevant keywords about the business to boost its visibility.
• Be specific and relevant to your review, and tell what other visitors are likely to experience from that website. 
• Make sure not to add personal and professional information, including contact numbers or other website URLs.
• Also, avoid general commentary as certain locations become the subject of larger debate. 
• Also, share your review on social media channels for larger growth. 
• If you’re facing any issues or my Google reviews are not showing on the top, you can contact professional reputation managers for it. 

Conclusion

Writing a valuable and informative review can greatly benefit businesses and potential customers as well. By adding personal experience, relevant keywords, and media elements, your review will provide a clear picture for readers. 

Remember that you express gratitude for exceptional services and remain receptive and constructive while leaving any positive or negative feedback. With these tips in mind, you can give a review that will be helpful for others and also promote the business for providing outstanding products and services.